If you need to raise funds for your business, you will have to get people on board. And the way to do that is to build up a structured and winning presentation, so you can raise the money your business need to take off. This business presentation, suited for investors, is called a Pitch Deck. But how do you structure your Pitch Deck? Let’s use the Airbnb model as a basis to build the business proposition: 1. Cover; 2. Define the problem you are solving; 3. The solution—explain 3 or 4 features of your product that helps to solve the problem; 4. Market Analysis—What are your competitive advantages? 5. Scenarios—What are the risks involved? The best and worst-case scenario; 6. Product Demo—If your business is centered on a product, show how it works; 7. Business Model—How is your business going to make money; 8. Marketing Model—How are you going to reach people? 9. Competitors—Who is your competition? (Watch more here: https://youtu.be/s4HQV5jNqEo) 10. Traction and Milestones—What are your business milestones; 11. Financials—A synthesis with the most important data of your presentation. Have you ever delivered a Pitch Deck?
It’s impressive that the majority of us underestimate the time we take to do things, and lots of research corroborate with this. So, what can we do? Well, three things: we can time track, break a larger project or tasks into smaller ones and take into account your reaction time. Maybe the next time someone asks how long it will take for us to do something, we will have a better estimation.
Is following your passion a business model? If you think about most graduation speeches, they tend to center around following your passion for being successful, but is this true? Interesting research from Stanford University showed otherwise, mainly because we make some assumptions about us that may or may not be true, one of them being that we already have a passion to follow and that we only have one passion. Is the answer finding your passion or exploring the world? Stanford research suggests that the answer is exploring the world. Take Jeff Bezos as an example, he did plenty of things before Blue Origin, what was considered a passion of his. What about you? Do you agree you need to follow your passion no matter what, OR that you can explore it while having something (a job or business) on the side?
You have a brilliant business idea, and then you think “Well, all I need now is a BUSINESS NAME!” And you come up with a few business name options, but have you wondered if is any good? Picking the right business name is vital for your business, and it can all go south if you pick a prohibited business name, for example, OR if you pick a similar business name on your field that has already been registered. What now? First go to your Secretary of State to do your web research and find out if the name you picked is available. Are you feeling unsure about the name you picked? That can happen, so here are some tips for you: Don’t pick a business name closer to your competition; Pick a business name people can pronounce and spell; Be Web Friendy; Pick a business name that represents your brand and what you do; Don’t pick a name that you have to explain to people; Don’t pick a set of letters. And if you are still unsure of your BUSINESS NAME, you might like to check some cool websites to figure this out. Here are some Business Name Generator Websites: Shopify: https://businessnamegenerator.com/shopify-business-name-generator/ Hipster: https://namify.tech/hipster-business-name-generator Name Snack: https://www.namesnack.com/ Wix: https://www.wix.com/tools/bng-list?businessIdea=the+rocket
How to increase collaboration in your company? Take the Beatles as an example of extraordinary team work. What can we learn from Paul McCartney and John Lennon collaboration in the musical scene?
I had the opportunity to take a look at some pitch decks, and guess what I notice in this given circumstance? That the competitor forgot to research his business competitors, and failed to raised funds for his business. I don’t need to emphasize, I hope, how important it is for you to know your competition, because you don’t want to do the same, and keep guessing… So, here in this video are some good information for you to get to know WHO is COMPETING with you in the MARKET. Who are your business competitors? And how can you find them? First, the best place to do your research is social media. Take a good look, delve deep. You can also utilize some other research and report platforms, like CrunchBase: https://www.crunchbase.com/ ; Google Finance: https://www.google.com/finance/?hl=en and Think with Google: https://www.thinkwithgoogle.com/ Then, you want to categorize this list in tree main groups: 1. Direct competitors, 2. Indirect competitors and 3. Substitute competitors.
How to investigate your competitors? Do you know what to look for when researching your business competitors? Using the 4P’s methodology you will be able to look at four important aspects of your competition: Product, Promotion, Price, and Place. How is their product? What do people think about it? How are they marketing it? And what about the payment options and model? Which market are they serving? Are they geographically located? Make sure to make notes on all your findings so you can use them on the next phase. Was that information helpful? Great, so make sure to like and share with your friends.
The easiest way to understand where you stand out in your market is to graphically portrait your business in comparison to your competitors. And when you graphically portrait your business, you will be able not only to compare yourself with your competition, but also to compete for funding. So, if you want to fund your business, this is an important part of your Competitive Analysis. The two ways you can graphically portrait your competitor are through an XY Axis and Sliding Bars. I especially prefer the Sliding Bars graphic where you can compare different dimensions like Customization, Subject of the matter experts, Consulting, Price, Logistics, Quality, Delivery time, etc. Whichever dimension you find suits your business. That way, you can get a sense of where you are going to compete against your business competitors.
Are you familiar with the term pulling yourself up by your bootstraps, and that also applies to business. Here are six ways to start a business with virtually no money: 1. Using your own funds; 2. Managing accounts receivable; 3. Sharing resources; 4. Accounts payable; 5. Managing inventory; 6. Sponsorships and Referrals. Bootstrap your business! Have you done any of those before?
Are looking for resources to fund your business?
Here is a search engine for Incubators and Accelerators, you can search for a topic or entity: https://golden.com/query/list-of-incubator-companies-NMB3
Are you looking to fund your business? How about looking out for Crowdfunding opportunities? Here are some of the platforms mentioned: 1. Debt Crowdfunding: Foundedhere: https://fundedhere.com/ & Crowdo: https://crowdo.com/ 2. Equity Crowdfunding: Angel List: https://www.angellist.com/ & Fundnel: https://fundnel.com/ & Seedrs: https://www.seedrs.com/ 3. Rewards Crowdfunding: Kickstarter: https://www.kickstarter.com & Indigogo: https://www.indiegogo.com/ 4. Donation Crowdfunding: Friendfund - closed operations; Youcaring- Acquired by Gofundme (https://www.gofundme.com) & Indigogo: https://www.indiegogo.com/ #crowdfunding #startup #businessfunding _________
Big Idea and Small Capital? Have you ever considered looking for a business Incubator? Ever heard of it? Well, let’s talk about it in this video, and maybe you’ll be the next billionaire. It all starts with an idea. What’s yours?
Are you thinking about accepting crypto as an option of payment? In this video there are some pros and cons you need to consider.
Are you looking for a property to lease for your business? Before you do, consider these 5 important things: 1. The Deposit 2. Exclusivity 3. Base Rent 4. Triple Net (NNN) 5. Escalation. I hope this information helps you with your commercial leasing.
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